Shades of Attraction: How to Dress to Get Noticed by Your Crush

By Melody Wilding, LMSW and therapist at Pretty Padded Room 

Is Old Man Winter wreaking dowdy domination over your closet?

Cold-weather wardrobe staples like black, brown and gray certainly have their place, but color can be a powerful tool in the dating world. Introducing hues into your fashion choices will not only reflect your day-to-day moods, but will help you stand out in a grayscale crowd.

So how do you get noticed without looking tacky? Learn how to wow with a quick color therapy session. 

Modern neuroscience has revealed that color can affect our mood, eliciting strong, biological reactions in those around us. However, men may not even be aware how powerful this “attraction psychology” can be.  

"It's only recently that psychologists and researchers in other disciplines have been looking closely and systematically at the relationship between color and behavior,” said Andrew Elliott, researcher at the University of Rochester. “Much is known about color physics and color physiology, but very little about color psychology. It's fascinating to find that something as ubiquitous as color can be having an effect on our behavior without our awareness." 

An intimate connection with someone can be started easily by creating the right color chemistry and appealing to the eyes of your beholder. Wearing the right shades can be a prelude to your personality, creating a magnetizing first impression — before even opening your mouth.

Seek a shade that signals what you want your guy to see:

Blue – This serene shade sets a tone of relaxation within your radius. According to researchers at the University of British Columbia, blue makes others feel at ease. Indigo or darker blues are perfect for interviews and formal events, reminding people of soothing water. Lighter shades are better for daytime events or casual parties.

Red – Ah, the color of seduction. Psychological studies find that red is a stimulant for men, boosting arousal levels and their desire to chase. In a groundbreaking study, researchers at the University of Rochester demonstrated that the color red makes men feel more oogly toward women. 

Green – A color we associate with renewal and freshness, green puts others in a good mood. Stemming from its connection to nature, green brings about feelings of peace and contentment. Moreover, green is bold and keeps you looking sharp and in control. 

Orange – Luckily for fashionistas, this exuberant hue is a runway craze. Orange is a high-energy color that communicates enthusiasm and excitement so you appear friendly and sociable.  Playful, sexual and intense, an orange accent piece is great for packing punch into a drab outfit.

Purple – As the official color of Pretty Padded Room, we’re proud to boast that purple sends a message of creativity, self-assuredness and regality. Color consultants point out that donning this tone communicates high self-esteem and uniqueness to others.

Black – A fashion basic, black is also a universal symbol of authority and leadership. Most know its secret slimming capabilities, but dressing in black instantly makes others see you as in charge, confident and competent. For a softer touch, pair with embellished pieces like lace or ruffles. 

Melody Wilding, LMSW is a trained therapist at Pretty Padded Room, a virtual platform that lets you connect with experts online to release stress easier and faster. Melody specializes in personal development and stress management, empowering real women to lead a life they love by playing up their strengths. She has worked as clinical social worker in various healthcare settings and has won many awards for her work in psychology, research and public service. A self-confessed work-in-progress, she enjoys running, reading and the thrill of a great thrift store find.